Tradition + Technology = Winner

Blurred car buggy image-425In the tech world, it’s the “disrupters” that receive all the glory and front page headlines.

Case studies are written about them and the founders are forever regarded as technology visionaries.

Some of these businesses withstand the test of time but for every Facebook, there’s plenty of “MySpaces” that fade into the land of “inconsequential” and lose out to the next “disrupter”. Sometimes they crash in a most spectacular Theranos style with the “I told you so’s” seeping out from every nook and cranny to celebrate the demise of the billionaire founder.

But more often than not, it’s the quiet one, the one that toils away day after day making incremental strides forward, chipping away at the glacier until it finally fits into the tumbler as precise little ice cubes so everyone can drink their beverage without even thinking about the effort needed to convert it from room temperature to a frosty chill.

When tradition meets technology and the traditionalists don’t even realize the 2 have merged, now that’s a product and a business guaranteed to succeed through the test of time.

It’s the reason cell phones destroyed the land line business. Why most people drive cars instead of horse buggies and nobody “dials a phone” to access the internet.

All of these technologies accomplished absolutely nothing new.

I still speak to my mom with a chunk of plastic, metal, and electronics held to my face. I travel from point A to point B over the same earth surface without walking and access the same information on the internet… but I do all of them far better than I did before.

Technology has made all of these activities easier, faster, cheaper and better.

Soccer is a sport steeped in tradition.

Individual play makers are revered and articles are published regularly lamenting the loss of the free spirit and creativity from the players. Coaches are blamed for “over coaching”, players are blamed for not playing enough “pick-up” games, etc.

But to these points I take the counter position that kids are still kids and will always be kids. Expecting them to play more pick-up games to become the next Lionel Messi simply isn’t going to happen.

There’s a park right outside our office building where the neighborhood kids play pick-up soccer regularly but when we faced their club team in a real game, these kids were destroyed… they were terrible team players with a poor touch, no ability to hold the ball or commit to strong defensive attacks.

Good hustle, great heart, but no ability to play against kids practicing and developing their skills with intensity and purpose.

To develop kids into great players, they need to be coached in a traditional manner that builds their skills, develops their touch through repetition and makes their passes and movements reflexive without any need to even think about what they’re doing.

Whoa… Whoa… Whoa… “my kids are already not thinking on the field and that’s where all the problems start”!

I’ve heard this statement enough to know what most people are thinking but I want to counter that thought.

The trouble isn’t that the kids are thinking too little, it’s that they’re thinking too much.

The game moves too fast to “think” on the field so the players need to minimize the number of decisions necessary to accomplish the goal. Having too many decisions to make, too many options to compute, causes information overload and the next thing you see is a ball rolling right across your 18 like it was a pitch set up for the opposing team in a kickball game.

But there’s an easy way to make kids smarter without making them think more during a game.

Teaching kids the game by reviewing video with them is the #1 best way to help your players think less on the field by eliminating a whole bunch of bad options so they have fewer decisions to make in each instance and can more easily choose the best one.

When you give a player 2 options to choose from in any given scenario, they’re much more likely to choose the best one. When you give them an “open field” of decisions to make during the high intensity and high stress of a game, is it any wonder they do some really “strange” things with the ball?

Video analysis will never create a better 1st touch, faster runners, or better shooters, but it will definitely make them “smarter” players so they know when to use that 1st touch to dribble down the line or when that 1st touch needs to go immediately to a pass to someone their teammate.

You can try to explain these things to your players but “seeing is believing” and your message isn’t going to stick with your players until they believe deeply in the accuracy of the message. When your players repeat the same mistakes over and over, it isn’t because they’re not thinking, it’s because you haven’t made them believe.

To this day, there are still people with land lines, dial up modems, and travelling by horse and buggy; you just need to decide if that’s how you want to coach your team.

If you’re not using video analysis in your soccer coaching today, you can rest assured that you’ll soon be losing to teams that do use video as a weekly teaching tool. is the only video system conceived, developed and built exclusively for the sport of soccer so coaches and players can win more games and have more fun. Why not sign up for a free account today?

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Adding the “Why” into “What”

Tell a kid to run around the track as fast as he can and record the time.

Tell the same kid to run around the track but explain that if he does it in 23 seconds or less that he will be able to go to the state championships with the rest of the team and be part of the relay.

Tell your team to try and score.

Tell the same team that they need to score 3 goals to win the tie breaker so they can advance into the semi-finals of regionals.

You know when the kid will run faster and you know when the team is more likely to score 3 goals.

In both cases where you’ve added the detailed explanation, you’ve given them the “why” and when people know “why” they’re doing something, they’re far more likely to actually do it.

Surprisingly, the “why” doesn’t even need to be a very good reason to work.

Studies have proven that any reason “why”, even a bad reason or nonsensical reason, motivates people to take an action more often than no reason “why” at all.

This is why we made sure that you can put the “why” into all your coaching videos with SocrPro and do it quickly and easily.

Sure, other systems will allow you to telestrate with screen drawings and text but this is the “what” part of your communication process. Until you add the “why” into the lesson, your audience, your players are far less likely to do what you’re asking them to do because they won’t truly understand “why” it’s important.

To solve this problem, SocrPro adds our industry exclusive “Coach’s Audio” feature into the coaching instruction (we call these coaching instructions “Coach’s Tips”).

All you need to do is click a button, speak into your computer’s microphone, and SocrPro makes your audio recording a permanent part of the playback video.

Now you can add the lines, circles, shapes, etc. onto your screen and then record your audio to explain what you’re demonstrating and why it’s important to the team.

When you put the “why” into your coaching, you’re guaranteed to see your players working and performing at the next level.

If you you’re not already using SocrPro today, then join now and start putting the “why” into your coaching.

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Remember that Socrpro has an amazing Mobile App that’ll keep all your updates at your fingertips.

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Lottery Teams vs Investment Teams

Everyone loves the inspirational coach. They revere them with hallowed pride reciting the speeches that magically motivated their underdog team to rise up from the insurmountable halftime deficit to come back and win the state championship or national title.

These stories are told over and over to each new team and shared by coaches to inspire them to greatness even in the face of adversity. But often missing in the story is how this team was in the position to play in the big game to begin with.

After all, teams don’t get into the finals of anything without first beating some really tough competition.

But sometimes a team will slip through because of an easy pool, or a lucky break, and then a string of fortuitous matchups that find the top teams knocking each other out before the weaker teams step onto the pitch.

This happens in soccer because of the closeness of the scoring but it also happens in other sports and goes as high as the Super Bowl and the Olympics.

Sometimes you just get lucky and your lottery ticket gets picked.

Of course, the trouble with winning the lottery is that over 72% of the lottery winners end up bankrupt and worse off financially than before they won the lottery. Instead of continuing to work, they quit their jobs and go on a spending spree until they have no money left and no job to replace the money they’ve spent.

In sports, a “lottery ticket” team often finds themselves in the same position once they progress to the next level of competition.

They may start the next tournament with the same amount of “cash” in the bank as their competition but one team has earned it through continuous hard work while the other was too busy basking in their new found wealth to be bothered to invest that money or even learn the basic intricacies of finance.

In the end, the non-stop growth from compound interest and continuous investing will crush the diminishing wealth of the lottery winner and expose the true caliber of the “investment” team versus the “lottery” team.

In sports, the same thing happens. Sometimes sooner, sometimes later… but it always happens.

The superstar player is no longer able to carry the team. The tough defense might stop most scoring but eventually a few balls hit the back of the net and with nothing more than a “long ball” strategy, there’s no way to answer the challenge.

As a coach, you need to look deep and determine if you’re playing the lottery or if your team is continuously investing practice after practice for long term success and growth.

If you’re not doing weekly video sessions with your team, “showing” them versus “telling” them, then you’re not giving your players the edge to win at the highest level of their ability.

You’ll still win the easy games, you’ll probably win some big games, you might even sneak into regionals, but straggling home after an 0-3 first round should send a message loud and clear that your “investment” strategy more closely resembles a stack of “scratch off” tickets purchased at the corner gas station than a blue chip mutual fund.

Video analysis as part of your coaching strategy is no longer an option or a luxury; it’s a necessity!

And if you’re soccer coach, there’s no better video coaching system than The only video system 100% dedicated to soccer, only soccer, and nothing but soccer.

Remember that Socrpro has an amazing Mobile App that’ll keep all your updates at your fingertips.

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Learn More, Win More with The SocrPro “Assistant Coach” Program

Everyone knows that having an assistant coach, or multiple assistant coaches, helps create better teams because it puts more eyes on the game and often times a different perspective on the game.

With American football programs, it’s not uncommon to have a head coach plus 4 or 5 assistant coaches all pooling their collective knowledge, perspective and vision to drive the team forward, win more games and improve the development of their players more than any single coach could ever hope to accomplish.

But with soccer, it’s more common to have 1 coach juggling 4 or 5 teams versus 4 or 5 coaches for one team. So how do you even the odds?

This is where the SocrPro assistant coach program helps you to improve your team far beyond the benefit of the video that they will break down for you. Even if you have the time to tag your own videos, there’s immense value in seeing your team through the eyes of another “coach” even if they’re not at the same high level.

Biases we develop, history with players, personal relationships with the parents of players all have the ability to cloud the vision of even the best coaches. So when you have an unbiased 3rd party person break down the video for you, suddenly there’s a different perspective brought to the table and fresh view of what your team is really doing versus what you thought they were doing.

Naturally, just as a head football coach takes the opinions and input from his assistant coaches and then acts on this information in his or her own way, you may not always agree with the analysis of another person. But having this information “available” allows you to weigh the pros and cons of what you know and combine it with their input to formulate the best plan of action for your team.

After all, as my wife so delicately likes to point out, I’m not always right.

Remember that Socrpro has an amazing Mobile App that’ll keep all your updates at your fingertips.

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